RWL Test 2 - RZR Delivers 74% Over DHgate’s D30 ROAS Goal

RWL Test 2 - RZR Delivers 74% Over DHgate’s D30 ROAS Goal

iOS | Android

Global

Brands

Retargeting

33%

increase in higher intent user clicks

52%

increase in spend

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客户故事

"RZR has a considerable edge in global traffic cover and advanced mobile advertising technology, but what is even more striking is that its skilled and dedicated service team has supported DHgate in exploring high-value extra channels in a short amount of time."

Ella Yang, VP @DHgate

客户故事

"On iOS, almost all our players opt out of tracking, so retargeting is genuinely hard. RZR made it work anyway. Their probabilistic approach re-engaged our players without device identifiers and kept our D7 and D30 ROAS above target month after month, at a cost per install inside our KPI."

Masha Astapkovich, Head of UA, Highcore Games

客户故事

"RZR's team demonstrated outstanding expertise across every dimension of retargeting — from audience segmentation and model iteration to campaign pacing around our monthly in-game events. They consistently exceeded our KPI targets over the long term and have become our most trusted retargeting partner on Android."

— Nick He, Head of Performance Marketing, Mars Games

客户故事

On iOS UA, RZR earned their way to the top of our stack, outperforming other partners as we scaled spend and tightened our D7 ROAS targets. That track record is why we launched iOS retargeting, which we awarded to them exclusively: a privacy-safe, probabilistic pathway to win our lapsed players back at scale.

- HYEGANG SEO, HEAD OF UA, ACTIONFIT

客户故事

从 iOS 用户获取到安卓再营销，RZR 始终超额达成目标，并不断拓展我们的合作边界。过去一年中我们的投放规模增长了10 倍，这充分体现了我们对其交付能力的信心。

- MARTIN BOCCARDI, ROVIO 高级效果营销经理

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